Tan Siew Nee & Fong Siew Cheong
Diamond Couple
Diamond Couple

In year 2020, the pandemic brought the world to a standstill. With over 20 years of experience in marketing, Diamond Tan Siew Nee took this time to slow down, reflect on life, and reassess her path. Her keen market insight led her to prepare ahead of time. At the onset of the Movement Control Order (MCO), she set up a Facebook page to promote Shuang Hor products and started posting content.
The explosive momentum of the 111 Café Business Plan has made Tan Siew Nee deeply appreciate the power of replication. “Effective replication is like opening multiple branches. If you guide your downlines well, they will eventually lead a team of thousands.” The most direct way to achieve replication is through education. She believes the Shuang Hor Business aligns perfectly with her passion for teaching. “To me, education is a process where one life influences another. It’s an incredible feeling.”
So, she dove into extensive learning and devised a strategy. At the same time, she organised training sessions to share her learning with downlines. And with that, through consistent sharing and education, she has laid a strong foundation for her Shuang Hor Business, ensuring its steady and lasting success. Tan Siew Nee says that results don’t appear overnight, but consistent effort will eventually unlock success. Today, her Diamond status is the perfect testament. Looking ahead, she and her husband, Diamond Fong Siew Cheong plans to work hand in hand to support and mentor new downlines, guiding them toward success!
